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MARCDAVID COHN
emailW O R K.
May 1985 to Present
HYPERDRIVE INTERACTIVE, LLC, CINCINNATI/COLUMBUS, OHIO
Creative Partner and GM/COO for a well-established interactive marketing and design agency. Responsible for day-to-day project planning,
supervision, and execution of assignments from creative inspiration
through final product delivery. Manage talented staff and freelance
contractors who produce excellence on a daily basis.
GSW WORLDWIDE, POLARIS, OHIO
Projects Manager/Senior Writer for a $500 million, 450 person
full-service advertising agency. Responsible for day-to-day project
planning, supervision, and execution of $5+ million marketing plan.
Managed staff of four. Responsible for new and existing product
branding, as well as a wide range of marketing materials including
print and broadcast advertising, sales collateral, audiovisual
development/production, and sales training aids.
DATAMETRICS SYSTEMS CORPORATION, FAIRFAX, VIRGINIA
Marketing Manager for a $7 million, 50 person computer software
company. Responsible for budgeting, planning, staffing, and execution
of $750K marketing plan. Managed staff of four, and reported directly
to the President. Completed extensive overhaul of communications
materials, including print advertising, direct marketing, sales
collateral, public relations, and trade show planning.
SBC ADVERTISING, INC., COLUMBUS, OHIO
Senior Writer for a $75 million, 100 person full-service agency.
Responsible for agency's top account, Frigidaire Home Appliances ($15
million). Consumer print and broadcast advertising,
broadcast/video/audio production, trade print, sales collateral, public
relations, and point-of-sale.
LAUERER MARKIN GROUP, INC., TOLEDO, OHIO
Communications Specialist for a $35 million, 90 person full-service
agency. Client list included four of the top-five agency clients, with
responsibility for print, sales promotion, direct marketing, broadcast,
and sales collateral for business-to-business, consumer and packaged
goods accounts.
BRUBAKER, COLE & ASSOCIATES, CLEVELAND, OHIO
Advertising/Public Relations Writer for a $14 million, 20 person full-service agency.
HITCHCOCK-FLEMING & ASSOCIATES, AKRON, OHIO
Advertising/Public Relations Writer for a $19 million, 50 person full-service agency.
COPY DOCTOR VIRTUAL MARKETING SERVICES, COLUMBUS, OHIO
President and Proprietor of a freelance advertising consultancy.
Responsible for budgeting, planning, account service, and execution of
project based advertising, direct marketing, video scripting and
production, interactive media, Internet website development, and public
relations for a variety of business-to-business, consumer, and retail
clients/advertising agencies.
S C H O O L.
Kent State University, Kent, Ohio
Bachelor of Professional Arts: May 1985
Major: Journalism Minor: Psychology
Main Emphasis: Marketing / Advertising
C L I E N T S.
| The Limited, Family of Brands |
Cardinal Health Industries |
Donato's Pizza, Inc. |
| Eli Lilly Pharmaceuticals |
Proctor & Gamble |
Ross Laboratories |
| Frigidaire Home Appliances |
Domino’s Pizza |
Sharpie Markers |
| Tappan Home Appliances |
Bob Evans Restaurants |
Hertz Rental Cars |
| Amtrak Railways |
McGraw-Hill Publishing |
Clopay Garage Doors |
| Cleartel Communications |
Network Technologies, Inc. |
Kings Island/Paramount |
| Dreamfields Pasta |
GE Information Services |
Big Lots Stores |
| Sherwin Williams Paints |
Pratt & Lambert Paints |
Nationwise Auto Parts |
| Goodyear Tire & Rubber |
Champion Spark Plugs |
Daimler-Chrysler |
| Firestone Tire & Rubber |
ANCO Wiper Blades |
Libbey-Owens-Ford Glass |
| Bank One, NA |
LaRosa's Pizzeria |
BP America (Corporate) |
| SuperAmerica Gasoline |
GenCorp Fabrics |
Mac Tools, Inc. |
| Harley Hotels |
Texaco/Havoline Motor Oil |
Cooker Restaurants |
| American Automobile Association |
Double Fresh Cat Litter |
Rubbermaid, Inc. |